Ayd\u0131n genelinde yerel \u00fcreticinin el eme\u011fini ta\u00e7land\u0131rmak ve kentin en stratejik tar\u0131m \u00fcr\u00fcn\u00fcne hak etti\u011fi de\u011feri kazand\u0131rmak amac\u0131yla Ayd\u0131n B\u00fcy\u00fck\u015fehir Belediyesi taraf\u0131ndan y\u00fcr\u00fct\u00fclen tan\u0131t\u0131m hamlelerine bir yenisi daha eklendi.<\/p>\n\n\n\n
Ayd\u0131n B\u00fcy\u00fck\u015fehir Belediye Ba\u015fkan\u0131 \u00d6zlem \u00c7er\u00e7io\u011flu<\/strong>, kentin tescilli lezzeti Ayd\u0131n incirini t\u00fcm T\u00fcrkiye\u2019ye tan\u0131tmak amac\u0131yla haz\u0131rlanan \u00f6zel k\u0131sa filmi X hesab\u0131 \u00fczerinden \u201cEn son ne zaman #incir yediniz?\u201d<\/strong> sorusuyla payla\u015farak dev bir fark\u0131ndal\u0131k hareketi ba\u015flatt\u0131. K\u0131sa film, al\u0131\u015f\u0131lagelmi\u015f tar\u0131m reklamlar\u0131n\u0131n aksine, modern d\u00fcnyan\u0131n beslenme krizine vurdu\u011fu sert tokatla k\u0131sa s\u00fcrede binlerce izleyiciye ula\u015ft\u0131.<\/p>\n\n\n\n YAPAY GIDA KU\u015eATMASINA KAR\u015eI G\u00dc\u00c7L\u00dc B\u0130R \u0130T\u0130RAZ<\/strong><\/p>\n\n\n\n Sinematografik kurgusuyla dikkat \u00e7eken k\u0131sa film, modern insan\u0131n yapay ve i\u015flenmi\u015f g\u0131dalarla ku\u015fat\u0131lm\u0131\u015f g\u00fcnl\u00fck ya\u015fam\u0131n\u0131 sars\u0131c\u0131 bir tespitle mercek alt\u0131na al\u0131yor. Ev ortam\u0131nda televizyon izleyen bir aile \u00fczerinden g\u0131da end\u00fcstrisinin ac\u0131 ger\u00e7eklerini ekranlara ta\u015f\u0131yan film, reklam\u0131 yap\u0131lan \u00fcr\u00fcnlerin neredeyse tamam\u0131n\u0131n ultra i\u015flenmi\u015f g\u0131dalardan olu\u015ftu\u011funu bilimsel verilerle ortaya koyuyor. Reklam filmi bu \u00e7arp\u0131c\u0131 tespitle; market raflar\u0131n\u0131 ve ekranlar\u0131 i\u015fgal eden yapay beslenme \u00e7\u0131lg\u0131nl\u0131\u011f\u0131na kar\u015f\u0131, do\u011fan\u0131n insano\u011fluna sundu\u011fu en saf alternatif olan Ayd\u0131n incirini g\u00fc\u00e7l\u00fc bir panzehir olarak konumland\u0131r\u0131yor.<\/p>\n\n\n\n \u201cESK\u0130LER\u0130N B\u0130R B\u0130LD\u0130\u011e\u0130 VAR\u201d<\/strong><\/p>\n\n\n\n Ayd\u0131n incirinin hi\u00e7bir end\u00fcstriyel m\u00fcdahaleye, katk\u0131 maddesine ya da i\u015flenmeye ihtiyac\u0131 olmayan genetik safl\u0131\u011f\u0131n\u0131 \u201c\u0130ncir sa\u011fl\u0131kl\u0131d\u0131r\u201d<\/strong> vurgusuyla tescilleyen film, ku\u015faklar aras\u0131 bir ba\u011f kurarak noktalan\u0131yor.<\/p>\n\n\n\n Reklam\u0131n kapan\u0131\u015f sahnesinde, yapay g\u0131dalardan uzak durarak kuru incirin do\u011fall\u0131\u011f\u0131na s\u0131\u011f\u0131nan bir babaannenin o lezzet dolu tebess\u00fcm\u00fc, modern d\u00fcnyaya adeta bir sa\u011fl\u0131kl\u0131 ya\u015fam dersi veriyor. \u201cEskilerin bir bildi\u011fi var\u201d<\/strong> nidas\u0131yla son bulan bu vizyoner \u00e7al\u0131\u015fma, hem Ayd\u0131nl\u0131 \u00fcreticinin al\u0131n terini koruma kararl\u0131l\u0131\u011f\u0131n\u0131 g\u00f6steriyor hem de t\u00fcketicileri en g\u00fcvenli liman olan do\u011fal beslenmeye davet ediyor.<\/p>\n","protected":false},"excerpt":{"rendered":" Ayd\u0131n B\u00fcy\u00fck\u015fehir Belediye Ba\u015fkan\u0131 \u00d6zlem \u00c7er\u00e7io\u011flu\u2019nun ba\u015flatt\u0131\u011f\u0131 kampanya sosyal medyada b\u00fcy\u00fck ilgi uyand\u0131rd\u0131. \u00c7er\u00e7io\u011flu, ultra i\u015flenmi\u015f yapay g\u0131dalara kar\u015f\u0131 Ayd\u0131n incirinin do\u011fall\u0131\u011f\u0131n\u0131 \u00f6ne \u00e7\u0131karan filmi, \u201cEn son ne zaman incir yediniz?\u201d sorusuyla payla\u015ft\u0131.<\/p>\n","protected":false},"author":2,"featured_media":2635,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[53],"tags":[46,272,47],"manset":[],"bilesen":[],"class_list":["post-2634","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-yerel-yonetim","tag-aydin-buyuksehir-belediyesi","tag-incir","tag-ozlem-cercioglu"],"_links":{"self":[{"href":"https:\/\/gazetedokuz.com\/index.php?rest_route=\/wp\/v2\/posts\/2634","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/gazetedokuz.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/gazetedokuz.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/gazetedokuz.com\/index.php?rest_route=\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/gazetedokuz.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=2634"}],"version-history":[{"count":1,"href":"https:\/\/gazetedokuz.com\/index.php?rest_route=\/wp\/v2\/posts\/2634\/revisions"}],"predecessor-version":[{"id":2636,"href":"https:\/\/gazetedokuz.com\/index.php?rest_route=\/wp\/v2\/posts\/2634\/revisions\/2636"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/gazetedokuz.com\/index.php?rest_route=\/wp\/v2\/media\/2635"}],"wp:attachment":[{"href":"https:\/\/gazetedokuz.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=2634"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/gazetedokuz.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=2634"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/gazetedokuz.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=2634"},{"taxonomy":"manset","embeddable":true,"href":"https:\/\/gazetedokuz.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmanset&post=2634"},{"taxonomy":"bilesen","embeddable":true,"href":"https:\/\/gazetedokuz.com\/index.php?rest_route=%2Fwp%2Fv2%2Fbilesen&post=2634"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}